Kleiner Perkins
Logo

Explore new directions.

KLEINER PERKINS, formerly KLEINER PERKINS CAUFIELD & BYERS (KPCB), is an iconic venture capital firm headquartered in Silicon Valley. Since its founding in 1972 the firm has backed entrepreneurs in over 850 ventures, including Amazon, Square, Google, Snap, and Twitter. Having been called one of the “largest and most established” venture capital firms to-date, we created a timeless logo, materials, and guidelines that underline the brand’s mission to explore new directions.

Collateral

Collateral

Visual Identity Guidelines

Visual Identity Guidelines